Privacy Policy for Lakshmi Fancy Store

Last Updated: August 3, 2025

Lakshmi Fancy Store (“we,” “us,” or “our”) operates the website https://lakshmifancystore.com/ (the “Website”). We are committed to protecting your privacy and ensuring the security of your personal information in compliance with the Information Technology Act, 2000, the Digital Personal Data Protection Act, 2023 (DPDP Act), and other applicable Indian laws. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our Website or make a purchase.

1. Information We Collect

We may collect the following types of information:

a. Personal Information

Name: To process orders and personalize your shopping experience.
Contact Details: Email address, phone number, and shipping/billing address for order fulfillment, delivery, and customer support.
Payment Information: Credit/debit card details, UPI IDs, or other payment method data processed through secure payment gateways.
Account Information: If you create an account, we collect your username, password, and preferences.

b. Non-Personal Information

Browsing Data: IP address, browser type, device information, operating system, and browsing behavior (e.g., pages visited, time spent) collected via cookies or similar technologies.
Order History: Details of products purchased, order dates, and transaction amounts.
Analytics Data: Aggregated data on Website usage, such as click patterns and traffic sources, collected through tools like Google Analytics.

c. Information from Third Parties

We may receive information from third-party service providers (e.g., payment gateways, logistics partners) to facilitate order processing and delivery.

2. How We Collect Information

We collect information through:

Direct Input: When you provide details during account creation, order placement, or customer support interactions.
Automated Technologies: Cookies, web beacons, and server logs to track Website usage and improve functionality.
Third-Party Services: Payment processors, analytics tools, or marketing platforms that share data with us as per their privacy policies.

3. How We Use Your Information

We use your information for the following purposes:

Order Processing: To process and fulfill your purchases, including payment processing, shipping, and delivery.
Customer Support: To respond to inquiries, resolve issues, and provide assistance.
Website Improvement: To analyze usage patterns and enhance the Website’s functionality and user experience.
Marketing and Promotions: To send promotional emails, newsletters, or offers (with your consent, where required).
Legal Compliance: To comply with applicable laws, regulations, and legal processes.
Fraud Prevention: To detect and prevent fraudulent activities or unauthorized access.

4. Sharing Your Information

We may share your information with:

Service Providers: Third-party vendors (e.g., payment gateways, shipping companies) who assist in Website operations and order fulfillment.
Legal Authorities: When required by law, court orders, or to protect our rights and property.
Business Transfers: In case of a merger, acquisition, or sale of assets, your information may be transferred to the acquiring entity.

We do not sell or rent your personal information to third parties for marketing purposes without your explicit consent.

5. Data Security

We implement reasonable technical and organizational measures to protect your personal information, including:

Secure Sockets Layer (SSL) encryption for data transmission.
Secure storage of sensitive data, such as payment information, through trusted payment gateways.
Regular security audits and updates to our systems.

However, no method of transmission over the internet is 100% secure, and we cannot guarantee absolute security.

6. Your Rights Under the DPDP Act, 2023

As per the Digital Personal Data Protection Act, 2023, you have the following rights:

Access: Request access to the personal data we hold about you.
Correction: Request correction of inaccurate or incomplete data.
Erasure: Request deletion of your personal data, subject to legal obligations.
Restriction: Request restriction of data processing in certain cases.
Data Portability: Request a copy of your data in a structured, machine-readable format.
Withdraw Consent: Withdraw consent for data processing where applicable.

To exercise these rights, contact us at [Your Email Address].

7. Cookies and Tracking Technologies

We use cookies and similar technologies to:

Enhance Website functionality (e.g., remembering your preferences).
Analyze Website performance and user behavior.
Deliver personalized advertisements.

You can manage cookie preferences through your browser settings. However, disabling cookies may affect Website functionality.

8. Third-Party Links

Our Website may contain links to third-party websites (e.g., payment gateways, social media). We are not responsible for the privacy practices or content of these websites. Please review their privacy policies before sharing information.

9. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law. For example:

Order-related data is retained for [X years] to comply with tax and consumer protection laws.
Account information is retained until you request deletion or the account becomes inactive.

10. International Data Transfers

If you are located outside India and we transfer your data to India for processing, we ensure compliance with applicable data protection laws. We use standard contractual clauses or other safeguards where required.

11. Children’s Privacy

Our Website is not intended for individuals under 18 years of age. We do not knowingly collect personal information from minors. If you believe we have collected such information, please contact us to have it removed.

12. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. The updated policy will be posted on this page with a revised “Last Updated” date. We encourage you to review this page regularly.

13. Contact Us

If you have questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us at:

Lakshmi Fancy Store
Email: [business.lakshmifancystore@gmail.com]
Phone: [8695994210]
Address: [1/105 Ramapuram Kundarapalli Near Indian Bank Krishnagiri Tamilnadu 635115]